Priorities USA commissioned Global Strategy Group and Garin Hart Yang to conduct polling and focus groups among two key groups decisive in the recent 2016 election – “swing voters” who voted for Barack Obama in 2012 and Donald Trump in 2016 and “turnout voters” who are Democratic-leaning voters, including African-American and/or Millennial voters, that voted in 2012 but did not show up to vote in 2016. The research included an online survey among 801 Obama-Trump voters and three sets of focus groups in Wisconsin, Michigan, and Florida covering both groups. This is the first phase of Priorities USA’s Project Blueprint, a comprehensive research effort to develop a path forward for Democrats. CONT. – pdf
Priorities USA, Global Strategy Group & Garin Hart Yang