Latest Gallup/USA Today Numbers: Some thoughts from Joel Benenson, Obama campaign pollster

The latest Gallup USA Today Battleground survey showing President Obama and Governor Romney tied with women in battleground states (48-48) is an extreme outlier, defying the trends seen in every other battleground and national poll. This result underscores deep flaws in Gallup’s likely voter screen. Only 2 years ago the […] Read more »

Polls Vanish! Real Debate Ensues!

… No one knew how it had happened — how what came to be known as the Voxnix Worm had burrowed its way into the Web. But what was clear was that the media — old, new, social, anti-social — had to find something to fill the hours of air […] Read more »

Acknowledge the Limits of Prediction

… Gallup saw election polls as only the entering wedge for more important surveys on the issues of the day, which would restore political responsiveness by applying the new tool of statistical sampling “to the old problem of finding out what the people of this free-thinking, free-speaking democracy wish to […] Read more »