By steadily increasing his support in national polls to the point where it now essentially equals Hillary Clinton’s, Bernie Sanders has crossed a threshold that few other challengers to a heavily favored front-runner have ever reached. But those gains still leave him facing a steep uphill climb to overcome her […] Read more »
Do Americans Really Want Merrick Garland Confirmed to the Supreme Court?
In the aftermath of President Obama’s nomination of Appellate Judge Merrick Garland to the Supreme Court, several polls – conducted immediately after the announcement – suggested Americans were highly favorable to his being confirmed by the U.S. Senate. But a new iMediaEthics PollCheck survey suggests these polls were highly misleading, […] Read more »
Poll says Bruce Merrill will be missed
Bruce Merrill, a native Arizonan, Navy veteran and pioneer in the field of political behavior, passed away April 9 after a battle with cancer. … Most remember him for his “Merrill Poll,” and his frequent appearances on PBS/Channel 8’s “Horizon.” CONT. Jack August, Arizona Republic Read more »
Trump’s Support Would Be Easier To Explain With Better Polling
… Asking people who they are going to vote for is one thing; understanding why is another. Polls and surveys give valuable hints, but they often fail to explain results on Election Day, let alone predict them. Now a group of researchers think that economic theory might point the way […] Read more »
Google eyes move into political polling work
Google is using the excitement surrounding the 2016 election to seek a foothold in the political polling industry. The Internet giant has been pushing its survey products to the staffers and operatives who work for presidential and congressional campaigns, as well as the journalists who cover them. CONT. David McCabe, […] Read more »
‘Momentum’ By Any Other Name . . .
… Campaigns and the political press ascribe the force of “momentum” whenever a candidate wins big (and sometimes even when he or she finishes second) in primaries and caucuses. The thinking is that success breeds success, and one win will lead to others. But is it true? CONT. On The Media Read more »