Governor Barrett, meet President Kerry. Exit poll numbers released to subscribers just before polls closed in the Wisconsin recall election Tuesday dangled the possibility that Milwaukee Mayor Tommy Barrett (D) could win. [cont.] Jon Cohen, Washington Post Read more »
How Reliable Are Surveys?
The mother’s milk of many political campaigns is the survey — a snapshot of how likely voters feel about particular subjects. But a recent study suggests that only 9 percent of people asked to take part in surveys actually do, calling into question any survey’s findings. [cont.] NPR: All Things […] Read more »
New Hampshire’s pushback on polling intensifies
To poll or not to poll in New Hampshire, that is the question for an increasing number of survey research firms this cycle. Given the state’s new push polling law, is it better for business to take work in the battleground state and risk getting hit with a fine, or […] Read more »
Volatile independents rocking polls
The best thing about the November vote for president is that we are finally returning to a “normal” ballot scenario. Most voters will turn out, partisans will vote for their party’s nominee and independents will decide the result. The worst thing about November’s balloting is that pre-election polls will provide […] Read more »
Don’t Cell Out!
… Check out the results from the recent NBC News/Marist Polls of swing states. In Florida, Romney is +3% with landline voters, but Obama is +23% with cell phones. [cont.] Lee Miringoff, Marist Poll Read more »
Survey Research, Its New Frontiers and Democracy
From the presidential address delivered by Scott Keeter, Director of Survey Research, Pew Research Center, at the 67th Annual Conference of the American Association for Public Opinion Research (AAPOR), Orlando, Florida, May 18, 2012. I am honored to have this opportunity to address the 67th annual conference of AAPOR, an […] Read more »