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Election Update: Sanders Is On The Upswing

Up until this point, we’ve been pretty hesitant to read too much into any one of the post-debate polls — largely because for each poll that showed Sen. Bernie Sanders on the upswing, there was another poll that showed him on the downturn. But now with four more national polls […] Read more »

We Strapped Neurosensors to Voters and Showed Them 2020 Campaign Ads

… We’ve been following a trend called “neuromarketing,” which uses brain-tracking technologies to test how people respond to ads. Adoption of this relatively new technology has grown over the last couple of years and is used by major brands, agencies, and entertainment studios. So in November, we asked a neuromarketing […] Read more »

Iowa: A week before the caucuses, Joe Biden leads a race that remains unsettled

One week before the opening Iowa caucuses, former vice president Joe Biden has pulled into the lead of a fluid Democratic field, a new Suffolk University/USA TODAY Network Poll of the state finds. In the survey, taken Thursday through Sunday, Biden was backed by 25% of likely Democratic caucus-goers, ahead […] Read more »

CBS News Battleground Tracker: In Iowa, it’s Sanders, Biden and a wild finish ahead

It’s a tight and fluid race heading into the final week in Iowa for a lot of reasons. Bernie Sanders is attracting 26% support, with Joe Biden at 25%, as the top preferences of likely caucus goers. Pete Buttigieg is right there within striking distance at 22%. Elizabeth Warren has […] Read more »

Sanders, Buttigieg top Democratic field in New Hampshire

Sen. Bernie Sanders, I-Vt., and former South Bend, Indiana Mayor Pete Buttigieg lead the Democratic presidential race in New Hampshire, while the top four Democratic candidates all enjoy early advantages against President Donald Trump in hypothetical general-election matchups in the Granite State. CONT. Mark Murray, NBC News Read more »