The four of us have been around politics a long time. We have been a part of some of the Democratic Party’s biggest victories; we have seen some big losses. In the 2022 election, things are as close as we have ever seen them. But we are right on the edge of overcoming historical trends and other factors weighing us down, and winning a decisive victory.
What we have to do, though, is end on a strong economic argument. Democrats need to understand that we have a winning message on the economy and inflation. But rising costs will beat us if we avoid the issue. … If voters never hear ads from candidates mentioning rising costs; if the mail they receive never mentions it; if they only hear it touched on in stump speeches; if the answers to the inflation question in debates are mushy; voters are going to decide those Democratic candidates are not prioritizing the issue they are most focused on.
And our research shows that it’s important for voters to know that you are in touch with what they are facing economically, especially Gen Z and millennials, Blacks and Latinos, and blue-collar women, all of whom are the key swing voters in this campaign. CONTINUED
Patrick Gaspard, Stan Greenberg, Celinda Lake & Mike Lux, American Prospect
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