Poll-Based Election Forecasts Will Always Struggle With Uncertainty

Key Points
• We have no idea how much uncertainty exists in pre-election polls. That leads to very complex poll-based forecast models.
• The general public lacks the expertise necessary to appropriately interpret win probabilities from those complex models.
• Some research shows that overly certain forecasts might depress turnout, which could matter in close races. CONT.

Natalie Jackson (PRRI), Sabato’s Crystal Ball

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