They Know What You Watched Last Night

A spate of streaming services are on their way from major tech and entertainment companies, promising viewers a trove of binge-worthy new shows and movies.

There’s something for advertisers, too: your personal data.

Recent deals involving the media conglomerate AT&T, the streaming device seller Roku, the advertising giant Publicis and other companies have expanded the surveillance infrastructure that operates in the background of streaming services. CONT.

Tiffany Hsu, New York Times