Why we’re pressing pause on political polling at the Herald and the Age

In the wash-up from last Saturday’s federal election questions are rightly being asked about how all the major public polling companies failed to predict the Morrison government’s victory. …

But it’s not just the pollsters who need to reflect on their approach in the wake of this election – the Herald and Age newsrooms have some decisions to make. Many months before the election, so therefore not influenced by the polls’ failure, we agreed that we would reassess our arrangements after May 18. From this week we have no ongoing contract with Ipsos or any other polling company. CONT.

Tory Maguire, Sydney Morning Herald