Monitoring Shifts in Presidential Candidates’ Images

Heading into Tuesday’s New Hampshire primary voting, the biggest shift we are monitoring in Americans’ big-picture look at the candidates comes among Democrats. Bernie Sanders’ image is becoming more positive to Democrats across the country by the day, even as Hillary Clinton’s sinks.

I’ll get to the data in a moment, but the question in front of us is: Why are Democrats now looking at Clinton more negatively and Sanders more positively? CONT.

Frank Newport, Gallup

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