Ed Koch, polling pioneer

Ed Koch wasn’t just a quote-machine — he was also a campaign innovator. His 1977 New York City mayoral campaign was the first (or one of the first) to use overnight polling. Pollster Mark Penn was still in college when he and prep school friend Douglas Schoen were hired by […] Read more »

Study Casts Light on Political Robo-Polls

A study recently accepted for publication in a peer-reviewed journal makes a startling suggestion about so-called ”robo-polls” in the 2012 Republican presidential primaries, raising the question of whether these automated surveys may have been adjusted to match live-interviewer polls. The paper, produced last spring, says its findings mean that aggregated […] Read more »