Last week, Gallup, the renowned polling company, announced that it would no longer be tracking the so-called presidential primary “horse race.”… Frank Newport, Gallup’s editor-in-chief, talks to Bob about the decision, and why Gallup — a track announcer for nearly 80 years — is turning away from the horse race […] Read more »
Gallup’s 2016 Polling: Looking Beyond the Horse Race
Peter D. Hart’s Think Tank post “Gallup’s 2016 Decision—and Our Loss” correctly reminds us that “George Gallup was a visionary” who began the process of cataloging the American public’s attitudes and opinions about the key issues of the day. But the piece’s transition to what Gallup is doing now in […] Read more »
Gallup’s 2016 Decision–and Our Loss
When Frank Newport, the editor in chief of the Gallup Poll, announced last week that the Gallup Organization would drop out of the 2016 presidential race polling, it was a loss for the polling fraternity and a disappointment for all who held George Gallup in such high esteem. CONT. Peter […] Read more »
Gallup steps back from horse race polling
… The public opinion polling business and apparatus has often come to dominate the dialogue in political campaigns, especially at the presidential level. The emphasis on horse race polling sometimes seems to pollute the process almost as much as the influence of wealthy donors in propping up particular White House […] Read more »
Guess who’s polling on Hillary?
Mark Penn is no longer Hillary Clinton’s chief strategist and pollster, but her former campaign guru is still putting polls about his old boss into the field — the ultimate insider is testing theories on how to make her electable during an outsider election. … He is teaching a graduate […] Read more »
Why we’re experimenting with online polling
The Los Angeles Times is releasing its first ever online poll, a snapshot of residents in our community and their thoughts about their neighborhoods, and the advantages and disadvantages of living here. … Phone polls have long been considered the standard, but the polling industry is in flux. Some of […] Read more »