Focus Groups and the Culture of Consultation

Every day, all across America, small groups of strangers gather in nondescript rooms. Under the guidance of professional moderators, these strangers “focus” their feelings on paper plates, vodka advertisements, movie endings, and political sound bites. Microphones in the room record everything said for future review. … In her fascinating new […] Read more »

The Poll That Built a University

John Lahey arrived in Hamden, Connecticut, in 1987 with a mandate to grow a small college, Quinnipiac, into something much larger. Back then, the school, named for the Native American tribe that once inhabited the area, was a local commuter institution with just a few thousand students. But it had […] Read more »

Everything You Need To Know About Alabama’s Senate Election

Alabama’s long and strange special election for U.S. Senate comes to a close on Tuesday. Democrat Doug Jones and Republican Roy Moore face off in their bids to fill the seat vacated by Attorney General Jeff Sessions for the remainder of the term. Moore is the favorite, according to the […] Read more »