Last week, polling data suggested that most Americans think athletes shouldn’t protest during the national anthem. That average, of course, masks tremendous variation in attitudes. And our data, from the GenForward Survey, show that a far larger share of young people — 54 percent — support athletes protesting police brutality […] Read more »
Focus Group Reveals Democrats ‘Have a Lot of Work to Do’ With Black Millennials
“Angry,” “exasperated,” “worried,” “stressed” and “scared” were the responses from back-to-back focus groups here of a combined 20 African-American millennials, who were asked to describe how they feel about American politics. These young voters from a key 2016 battleground state also expressed deep pessimism about the political process and their […] Read more »
Millennial Poll: Democrats Can’t Take Their Vote for Granted
Millennials overwhelmingly disapprove of the way President Donald Trump is handling his job and they don’t have a favorable view of the Republican Party. But Democrats shouldn’t celebrate just yet, according to results from the first NBC News/GenForward Survey. A majority of millennials, 64 percent, disapprove of Trump’s job performance, […] Read more »
The Power of Voice: A new era of cause activation & social issue adoption
We are witnessing the rise of what may become the most vocal generation in nearly half a century. Each year since 2009, Achieve has studied millennials’ actions and behaviors related to causes. Each Millennial Impact Report adds to a body of knowledge about the generation born 1980-2000 that’s recognized by […] Read more »
How Much Can the Youth Vote Actually Help Democrats?
Young Americans have been moving left and leaving the G.O.P. in recent years, but a successful Democratic coalition built on the backs of liberal youth is far from a sure thing, especially in the short term. The party’s problem is straightforward: getting them to actually go to the polls. Politicians […] Read more »
Why a Republican Pollster Is Losing Faith in Her Party
Kristen Soltis Anderson is losing faith in her party. And that should trigger alarms for Republican leaders concerned about the GOP’s long-term health. Anderson is a smart and telegenic young Republican pollster. She has specialized in studying how the party can improve its anemic performance among the Millennial generation, which […] Read more »