In the first installment of our Beyond the Ballot research series, Resurgent Republic sponsored four focus groups among voters under 40 years old. Nearly all the voters in our groups are self-described moderates and support candidates from both political parties in elections. In the presidential contest last November, the men […] Read more »
Obama makes gains among swing voters on critical issues
Dial testing and follow-up focus groups with 44 swing voters in Denver, Colorado show that President Obama’s second term agenda—expressed through new policies for energy, pay equity, jobs, and education—was well-received by voters. The President made impressive gains on his personal favorability and trust to move the country in a […] Read more »
Take debate research with grain of salt
As a pollster, I am obviously a numbers junkie, so Monday night was a cornucopia. Moment-to-moment dial-testing by multiple focus groups, instant polls, prolonged parsing of the numbers. It was all good entertainment, but not very good research. [cont.] David Hill Read more »
Seniors 65+ on Medicare, the debate, and the economy
Resurgent Republic sponsored two focus groups in Tampa, Florida, among seniors age 65 and older who supported Barack Obama in 2008 and are not strongly affiliated with either candidate today. Conducted by McLaughlin & Associates, the groups were split by gender. … Medicare is undoubtedly an important issue for this […] Read more »
Romney Holds Serve Among Obama Independents
Resurgent Republic sponsored two focus groups in Milwaukee, Wisconsin, among Independent voters who supported Barack Obama in 2008 and are not strongly affiliated with either candidate today. … In 2008 President Obama won Independents by 52 to 44 percent. As Resurgent Republic first noted in the spring of 2009, swing […] Read more »
What the undecided voters want
What do undecided voters want from presidential candidates, anyway? … In a polarized election year, the dwindling ranks of undecided voters have become objects of wonderment and even ridicule. Polls report that only about 6% of the nation’s likely voters are still on the fence; another 12% or so have tentatively […] Read more »