Battleground State Focus Group of Persuadable Voters

One of the biggest questions about the upcoming presidential election is how many voters are really undecided. How many Trump supporters or Biden supporters are actually persuadable – how many are really open to picking the other guy. And more importantly, why? So, we put together a focus group of […] Read more »

Could Trump’s Positive Coronavirus Test Influence The Race?

Only 31 days until the election. The pace is relentless. First Trump’s tax returns came to light; the nation witnessed a presidential debate more like a MMA cage match than a gentlemanly conversion; and Trump tested positive for COVID. Wow, what a week! Any one of these facts could have […] Read more »

For Voters Still Mulling, One Thing Is Clear: That Debate Didn’t Help

“Useless.” “Ridiculous.” “Horrible.” Undecided voters approached the first presidential debate between President Trump and Joseph R. Biden Jr. with some hope of hearing policies and plans that could help them make a decision they had been mulling for months. Instead, they listened with a mix of disgust and dismay, appalled […] Read more »

Do debates matter?

… We love the illusion that the skills on display in debates somehow map onto the requirements of the presidency; and that we render political verdicts based on what appears to be intellectual trial by combat. Don’t bet on it. In reality, debates have probably never decided a presidential election. […] Read more »