The Rich Are Not Who We Think They Are. And Happiness Is Not What We Think It Is, Either.

… My data-driven advice for getting rich for someone with good analytical skills and deep experience in a field is to start a market research business. Use your specialized knowledge in the field to write up reports; sell them widely and charge a fortune to your contacts in the field. I have estimated that more than 10 percent of owners of market research businesses are in the top 0.1 percent. CONTINUED

Seth Stephens-Davidowitz, New York Times


The OPINION TODAY email newsletter is a concise daily rundown of significant new poll results and insightful analysis. It’s FREE. Sign up here: opiniontoday.substack

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.