There’s little doubt that Donald Trump has changed the rules of campaigning in the 21st century. Or, more accurately, he’s the first to understand how to effectively campaign in a 21st century media environment. Yet, winning the media cycle is different from winning a campaign. And, as my colleagues and I have written about extensively, that requires him to do better with the electorate that existed in 2012, or to change the composition of the electorate in 2016 to his benefit. Thus far, it doesn’t look as if he’s doing either. CONT.
Amy Walter, Cook Political Report