Hillary Clinton has enlisted a Coca-Cola marketing whiz to help brand her expected presidential campaign. …
By many accounts, the Coca-Cola executive, Wendy Clark, is able. She has worked closely with Roy Spence, a longtime Clinton ally. But more than branding or marketing, it’ll be experience, ideas, vision and character that will determine the success of Clinton’s presidential quest. The Clintons usually don’t do well when they lose sight of that. CONT.
Albert R. Hunt, Bloomberg View