How To Read The Post-Sandy Polls

… Cliff Zukin tells us that the presidential election survey world now needs to be divided: there’s pre-Sandy and post-Sandy.

Any polls taken after the storm, and while millions of Americans’ lives remain disrupted, he says, carry with them a very real potential for accuracy problems.

“We’re into a really cataclysmic event,” says Zukin, former president of the American Association of Public Opinion Research. “We don’t know how many people are going to affected, and for how long.” …

While we ended up talking about the Sandy effect, Zukin also provided a few guidelines for those trying to make sense of the surveys. Here’s what he advises, including his Sandy analysis. [cont.]

Liz Halloran, NPR

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