Until recently, Facebook had dominated the social media landscape among America’s youth – but it is no longer the most popular online platform among teens, according to a new Pew Research Center survey. Today, roughly half (51%) of U.S. teens ages 13 to 17 say they use Facebook, notably lower […] Read more »
With Russia Claims, Clapper Crosses a Line
… James Clapper, the former director of national intelligence, claimed the Russians didn’t just meddle in U.S. politics, but actually tipped the election to Donald Trump. Our top intelligence officials are given extraordinary powers to keep the country safe, but with that power comes an obligation to use it responsibly, […] Read more »
How the Math Men Overthrew the Mad Men
Once, Mad Men ruled advertising. They’ve now been eclipsed by Math Men—the engineers and data scientists whose province is machines, algorithms, pureed data, and artificial intelligence. … In the advertising world, Big Data is the Holy Grail, because it enables marketers to target messages to individuals rather than general groups, […] Read more »
Five Key Polling Insights You Shouldn’t Miss
This week, Dr. Frank Newport examines in-depth five key aspects of current American public opinion. What’s behind Donald Trump’s latest job approval ratings? What percentage of Americans are paying attention to his tweets? How should Americans’ feelings about complex foreign policy initiatives be taken into account? How much are Americans’ […] Read more »
Deconstructing Trump’s Use of Twitter
President Donald Trump’s unprecedented use of the social media platform Twitter as one of his primary means of presidential communication appears to be effective from a big-picture perspective. Over three-quarters of Americans say they see, read or hear about Trump’s tweets a lot or a fair amount. CONT. Frank Newport, […] Read more »
Kathleen Hall Jamieson in Conversation with Marty Kaplan
Kathleen Hall Jamieson, Professor of Communication at the University of Pennsylvania and Director of its Annenberg Public Policy Center, won the 2018 Ev Rogers Award. In this concise discussion, she and Norman Lear Center Director Marty Kaplan cover V.D. (viral deception), “fake” news, truth, comm theory, Trump, Putin, and much […] Read more »