Seven in 10 Americans Are Very or Moderately Religious

Sixty-nine percent of American adults are very or moderately religious, based on self-reports of the importance of religion in their daily lives and attendance at religious services. Within that group, 40% are very religious, meaning that they attend religious services regularly and they say religion is important in their daily […] Read more »

The Hispanic vote: Challenging our assumptions

Republicans are in general agreement about one central premise as we look ahead to future elections—we must do better with Hispanic voters. That begins with challenging some long held assumptions. Data referenced below is taken from a post-election survey conducted in New Mexico among 500 voters who cast a ballot […] Read more »

Changing Religious Landscape Challenges Influence of White Christian Vote

A new survey conducted after the election last week confirms that winning an overwhelming majority of white Christian voters is no longer sufficient to secure the presidency. The 2012 Post-Election American Values Survey, conducted by Public Religion Research Institute (PRRI), found that like previous GOP candidates, Governor Mitt Romney’s base […] Read more »