Hey, Alexa, What Can You Hear? And What Will You Do With It?

… Amazon and Google, the leading sellers of such devices, say the assistants record and process audio only after users trigger them by pushing a button or uttering a phrase like “Hey, Alexa” or “O.K., Google.” But each company has filed patent applications, many of them still under consideration, that […] Read more »

How people feel about what companies do with their data is just as important as what they know about it

It’s been an exciting week for those of us interested in what companies do with people’s data. The revelation that Cambridge Analytica got its hands on 50 million people’s Facebook data and that Facebook, at least until 2015, made this possible, enabling apps to access not only user data but […] Read more »

How Cambridge Analytica’s Facebook targeting model really worked — according to the person who built it

How accurately can you be profiled online? Andrew Krasovitckii/Shutterstock.com Matthew Hindman, George Washington University The researcher whose work is at the center of the Facebook-Cambridge Analytica data analysis and political advertising uproar has revealed that his method worked much like the one Netflix uses to recommend movies. In an email […] Read more »