Insults and Ads: How Gender Hurts Trump but Doesn’t Lift Clinton

Donald Trump thinks Hillary Clinton is playing “the women’s card.” But evidence suggests that if anything is making gender a potent issue in this campaign, it’s Mr. Trump’s words, not Mrs. Clinton’s. How do we know? New data on the emotional engagement and effectiveness of different campaign messages suggests that […] Read more »

In Democratic nomination race, psychology lags reality

The Democratic nomination race hasn’t been competitive for over a month: Hillary Clinton has an insurmountable delegate lead. But what’s remarkable is that the psychology of Democratic voters and most media outlets is detached from the reality of the math: Bernie Sanders’s share of the vote doesn’t seem to be […] Read more »

Gender Considerations Cause Voters to Favor Democratic Candidates

Although Americans routinely tell pollsters they’re ready to elect a woman, it remains an open question whether gender is playing a role in shaping candidate preferences in the 2016 contest. The most recent national survey of registered voters from Fairleigh Dickinson University’s PublicMind finds evidence that gender does indeed affect […] Read more »

Is the U.S. Ready for Post-Middle-Class Politics?

On April 12 last year, Hillary Clinton formally announced her run for the presidency by posting a two-­minute video on YouTube. For the first minute and a half, Clinton was nowhere to be seen. … When the candidate materialized, she instead said this: “Everyday Americans need a champion — and […] Read more »

The General Election Starts Now

This Tuesday marked the unofficial end of the 2016 primary season. Ladies and gentleman, barring some unexpected turn of events the fall matchup for President of the United States will be between Donald Trump and Hillary Clinton. Here’s what else we learned from the April 26 primaries and what it […] Read more »

How the Other Fifth Lives

… The “truly advantaged” wing of the Democratic Party – a phrase coined in this newspaper by Robert Sampson, a sociologist at Harvard – has provided the Democratic Party with crucial margins of victory where its candidates have prevailed. These upscale Democrats have helped fill the gap left by the departure […] Read more »