It’s Time for a Focused Climate Change Public Engagement Strategy: It’s About Health, Stupid

… As communication scientists, we study—among other things—how to mount science-based public communication campaigns for the benefit of the publics’ health and wellbeing. In a series of studies conducted over the past several years, we have sought to understand how Americans respond to information about the health effects of climate […] Read more »

Announcing Yale Climate Opinion Maps 3.0

This version of the Yale Climate Opinion Maps is based on data through the year 2018. Public opinion about global warming is an important influence on decision making about policies to reduce global warming or prepare for the impacts, but American opinions vary widely depending on where people live. … […] Read more »

Public backs action on global warming – but with cost concerns and muted urgency

Public awareness of global warming is up and support for action is broad, with eight in 10 Americans saying the federal government should try to achieve the same deep cuts in greenhouse gas emissions called for in the international treaty rejected by Donald Trump. Sixty-one percent in a new national […] Read more »