Winning Women: What Republicans Can Do in 2014

In our on-going effort to better understand key electoral sub-groups, Public Opinion Strategies commissioned a national survey of women voters on May 21-30, 2014. The survey was designed to provide a perspective on how the Republican Party and its candidates can productively move to engage women voters on issues they […] Read more »

Walmart Moms

We’ve been studying Walmart Moms since 2009 and have found them to be a proven swing voting bloc. They voted for Obama in 2008 and 2012, and voted decidedly Republican in 2010. But, even more interesting than moms’ swing political views are their own personal stories. How have Walmart Moms […] Read more »

When It Comes to Expanding Pre-K, Americans Are Divided by Party and Race

What policies would do the most to increase opportunity for children? The latest College Board/National Journal Next America Poll finds relatively broad consensus on what options provide the most effective points of leverage—but stubborn differences remain between Democrats and Republicans, and between whites and minorities. As the following tables show, […] Read more »