Amid a tight race for a U.S. Senate seat from Alaska, a growing proportion of Alaskans, now 59%, identify as political independents. At the same time, there are recent lows in the percentage of Alaskans identifying as Republicans (25%) and the percentage identifying as Democrats (13%). These shifts create a […] Read more »
Yes, Alaska Is Hard to Poll. So Is Everywhere Else.
Alaska is notorious for being difficult to poll. It’s a common refrain, common enough that you could be forgiven for not stopping to wonder why. But it’s not entirely clear why the state should pose such difficulties. CONT. Josh Katz, New York Times Read more »
Betting on a Brand When Politics Is the Family Business
Three business school professors recently set out to discover what accounts for regional differences in product choices by consumers. Although about 60 percent of it had to do with regional sales and marketing, a startling 40 percent stemmed from what they described in The American Economic Review as “persistent brand […] Read more »