Americans’ overall impressions of six major sectors of the U.S. economy grew significantly more positive this year. Farming and agriculture saw the biggest improvement, with 70% now viewing it positively, up 15 percentage points from 2016. Americans are also more positive about education, the computer, real estate and sports industries, […] Read more »
Americans’ views of trade aren’t just about economics. They’re also about race.
As U.S. trade officials gear up this week to begin renegotiating NAFTA, the trade pact with Canada and Mexico, what do voters really think about trade agreements? … In my new book, “American Opinion on Trade,” I found that one influence on support for protectionism is a factor that others […] Read more »
Political Donors Put Their Money Where the Memes Are
… As TV, radio and newspapers give way to the megaphonic power of social media, today’s donor class is throwing its weight behind a new group of partisan organizations that specialize in creating catchy, highly shareable messages for Facebook, Twitter and other social platforms. Viral media expertise is emerging as […] Read more »
Republican Senators Left Exposed in Health Care Ad Wars
By now, we know that Republicans in the Senate are having a tough time coming to agreement on a health care bill. Senate Majority Leader Mitch McConnell took the drastic step this week of cancelling at least the first two weeks of the August recess in order to give them […] Read more »
UK Election 2017: Was it Facebook wot swung it?
If you were surprised by the general election result, particularly the relative gains made by Labour and the worse-than-predicted Conservative performance, you probably weren’t keeping a close eye on Facebook. There was a sharp distinction between Tory and Labour styles when it came to social media. The Conservative focus seemed […] Read more »
Who’s Winning the TV Ad Messaging Wars on Health Care Reform?
The fight for Obamacare repeal is moving on two separate, but parallel tracks. One is a legislative track to a future and final Republican health care reform bill; a bill that can make it through the Senate, reconciliation with the House and onto the president’s desk to be signed into […] Read more »