The trust gap: how and why news on digital platforms is viewed more sceptically versus news in general

What role, if any, do social media, search engines, and messaging apps play in eroding the public’s confidence in the news media? …

Drawing on an original dataset of survey responses collected in the summer of 2022 across four countries – Brazil, India, the UK, and the US – we examine the relationship between trust in news and how people think about news on digital platforms, especially Facebook, Google, WhatsApp, and YouTube, some of the most widely used platforms around the world. What we find is somewhat nuanced; how people think about information on platforms varies considerably. It depends on the platform, it depends on the country, it depends on the audiences within those countries, and it depends on the kinds of news those audiences are encountering in these varying spaces. CONTINUED

Camila Mont’Alverne, Amy Ross Arguedas, Benjamin Toff, Richard Fletcher & Rasmus Kleis Nielsen, Reuters Institute for the Study of Journalism


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