Inconclusive Studies of 2020’s Pre-Election Polling Problems Could Be Good for the Industry

Key Points
• Following another presidential election in which pre-election polls often understated support for Donald Trump, the polling industry is once again trying to figure out what went wrong.
• An American Association for Public Opinion Research task force pointed to a lack of education weighting in its post-2016 assessment, but that did not fix the problems with 2020 polls.
• That the AAPOR has not identified a specific problem with the 2020 polls may actually be a good thing for pollsters. CONTINUED

Natalie Jackson (PRRI), Sabato’s Crystal Ball

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