The Greta Thunberg Effect: Familiarity with Greta Thunberg predicts intentions to engage in climate activism in the United States

Despite Greta Thunberg’s popularity, research has yet to investigate her impact on the public’s willingness to take collective action on climate change. Using cross‐sectional data from a nationally representative survey of U.S. adults (N = 1,303), we investigate the “Greta Thunberg Effect,” or whether exposure to Greta Thunberg predicts collective efficacy and intentions to engage in collective action. We find that those who are more familiar with Greta Thunberg have higher intentions of taking collective actions to reduce global warming and that stronger collective efficacy beliefs mediate this relationship. CONTINUED

Anandita Sabherwal (Cambridge), Matthew T. Ballew (Chapman), Sander van der Linden (Cambridge), et al, Journal of Applied Social Psychology


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