Latino pollsters Matt Barreto, Gary Segura split from Latino Decisions, form their own firm

Matt Barreto and Gary Segura, who tapped into Latino opinion as the population exploded and amplified it in the national political discourse, have parted ways with the polling firm Latino Decisions, which they helped create.

The two Latino political scientists have started their own polling and consulting firm, LD Insights LLC. Barreto said the new firm will continue to do Latino polling and consulting on Latinos and reach into other racial and ethnic groups. CONTINUED

Suzanne Gamboa, NBC News

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