The polling industry blows it again

The pollsters got Donald Trump wrong — again.

When all the votes are tallied, Joe Biden isn’t going to win the popular vote by double digits. Trump lost Wisconsin by a point, not the 17-point defeat one survey suggested. And Trump obviously didn’t go down in an election night landslide, as some polls suggested would happen.

It wasn’t just the public polls that suggested Tuesday would be a big Democratic night. Much of the private polling on which both parties rely suggested Biden would win solidly, and they expected Democrats to benefit down the ballot.

Now that it hasn’t happened, pollsters are wondering whether their methods are fundamentally broken — or just unable to measure Trump’s support, specifically. CONT.

Steven Shepard, Politico


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