A Field Guide to Polling: Election 2020 Edition

While survey research in the United States is a year-round undertaking, the public’s focus on polling is never more intense than during the run-up to a presidential election. This essay is our attempt as survey methodologists and social science researchers to assess the state of the craft in 2019.

“Can I trust the polls?” is among the most common questions we get at Pew Research Center. And, maybe more to the point, “Which polls can I trust?” CONT.

Claudia Deane, Courtney Kennedy & Scott Keeter, Pew Research Center