Learning from impeachments past

Surveys derive meaning from comparisons across time and space. With so little to go by, drawing conclusions about impeachments is difficult.

If there’s one overriding lesson from polling in our two previous cases it’s that sometimes impeachment inflicts damage and sometimes it doesn’t.

While perceptions of some aspects of Bill Clinton’s character clearly worsened, there is little evidence that impeachment took a politically meaningful toll on his image. … Richard Nixon followed a very different trajectory. CONT.

Mark Mellman (Mellman Group), The Hill