Nearly every election cycle begins with a great number of “unknowns” and “what if’s,” and the 2020 election cycle is no different. In this first Battleground Poll of the 2020 Presidential cycle, we want to start with the one constant seen in all the national polling data since August of 2015 – Donald Trump’s image rating. In this latest data, Donald Trump’s favorable rating is at forty-one percent (41%) and his unfavorable rating is fifty-five percent (55%). … President Trump’s image rating has been a flat line for almost four years. It is “baked” in. …
Throughout his short and meteoric political career, President Trump has flaunted political norms and defied expectations, by not only driving up the negatives of his opponents, but by driving up the intensity of his base supporters. The numbers in this survey indicate that a successful re-election for him will require more of the same. CONT. – pdf
Ed Goeas & Brian Nienaber, The Tarrance Group
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Georgetown Institute of Politics and Public Service Battleground Poll