What pollsters get wrong – and right

What are we to make of modern polling? There are a lot of negative takes that one commonly encounters. Many people are skeptical that polls accurately measure public sentiment, pointing to their failure to predict Donald Trump’s victory in 2016. …

Anthony Salvanto, the director of elections and surveys at CBS News, is out to correct the record in his new book, “Where Did You Get This Number?” Besides stoutly defending the utility and accuracy of modern polling, he provides a basic primer on how polling is done these days. He is perhaps more successful in the latter than the former. CONT.

Ruy Teixeira, Washington Post