Americans Motivated to Take Action On Key Issue Fights

… Hot-button issue fights are stronger motivators than topics that feel settled or too late to change. Specific activism related to key issues is also more likely to motivate progressives than more generic protests.

Progressives feel most motivated by issues where there is lively, on-going national debate and a desired policy outcome (think guns or immigration). Additionally, we are better off being specific and direct in our appeals. As much as Trump inspires the passion of the Democratic base, when it comes to motivating people to act, people are more inclined to get involved in specific issue fights than to protest Trump in general. CONT.

Navigator Research