The 73rd annual conference of the American Association of Public Opinion Research (AAPOR) is underway in Denver, Colorado. In this episode of Poll Hub, special guest Randy Brown joined us from the conference to discuss the focus of his latest research. Brown, Vice President of Edison Research, explained how Edison’s measurement of Americans’ audio consumption yielded the conclusion that non-probability panels should not be the only method used when measuring online behavior. CONT.
Marist Poll