Who millennials trust, and don’t trust, is driving the new economy

By PricewaterhouseCoopers’ projection, the biggest sectors of the “sharing economy” — including transportation and travel companies like Uber, Zipcar and Airbnb — could be pulling in as much as $335 billion in global revenue by 2025. …

We’re witnessing the rise of companies predicated on trust among strangers at the same time as general trust in society is actually falling. … Why are hundreds of thousands of people letting strangers rent their bedrooms or drive their cars if society is growing more cynical? …

Here is PwC’s smart answer: “If trust in individuals and institutions is waning or at best holding steady, faith in the aggregate is growing.” CONT.

Emily Badger, Washington Post

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