To understand the rolling demographic and cultural trends threatening the GOP in presidential elections, a good place to start might be with the polychromatic ads Chevrolet is running during the Olympics. … Chevy’s latest ads, under the title “The New Us,” celebrate the transformation of the American family into a kaleidoscopic array of new forms. …
The “new us” bears more than a passing resemblance to the new coalition that has allowed Democrats to win the popular vote in five of the past six presidential elections. As the veteran Democratic pollster Stanley B. Greenberg has said, the modern Democratic national coalition is essentially diverse America and the portions of white America (largely white-collar whites, especially women) who are comfortable with diverse America. CONT.
Ron Brownstein, National Journal