… The innovations of moneyball in politics and the way the Obama campaign deployed data are real and important. But those innovations have not gone as far as the hype says they did. Can political campaigns use data to predict exactly how we’ll vote? Can they subtly manipulate our votes? Did data crunching really put Obama back in the White House?
The answer to all those questions is “not really.” CONT.
John Sides (GWU) & Lynn Vavreck (UCLA), Pacific Standard