Obama Can Thank Early Negative Ads for His Advantage

America faces two general elections. One is occurring in seven or so swing states, where voters have experienced saturation advertising—mostly negative—since mid-June. …

In the states that have experienced the minimalist campaign, the popular-vote numbers are even or maybe up for Republican nominee Mitt Romney by a bit. …

But for those in the battleground states, who had seen Romney’s head bashed in last summer by the Obama campaign’s attacks on Bain Capital, plant closings, layoffs, outsourcing, and income taxes—not to mention bank accounts in Bermuda, the Cayman Islands, and Switzerland—skepticism has persisted. [cont.]

Charlie Cook

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