The Fake News Crisis That Wasn’t

The media often attributes a portion of Donald Trump’s election to fake news — as in the vintage, original meaning of that term: Macedonian teens making bank on preposterous headlines; the Islamization of Texas, Pizza-shop child-sex conspiracies, etc. Such fabrication, commentators worried, reverberated around online echo chambers so resoundingly that […] Read more »

‘Fake News’: Wide Reach but Little Impact, Study Suggests

Fake news evolved from seedy internet sideshow to serious electoral threat so quickly that behavioral scientists had little time to answer basic questions about it, like who was reading what, how much real news they also consumed and whether targeted fact-checking efforts ever hit a target. … But now the […] Read more »

How Do You Vote? 50 Million Google Images Give a Clue

What vehicle is most strongly associated with Republican voting districts? Extended-cab pickup trucks. For Democratic districts? Sedans. Those conclusions may not be particularly surprising. After all, market researchers and political analysts have studied such things for decades. But what is surprising is how researchers working on an ambitious project based […] Read more »

What Are the Best Incentives for Web Surveys?

… Gallup and other leading survey researchers, some of whom are listed at the bottom of this article, have thoroughly investigated the use of prepaid and post-paid incentives in self-administered mail surveys, finding that relatively small prepaid incentives can significantly improve response rates in these surveys. But researchers know less […] Read more »

10 things we learned about gender issues in the U.S. in 2017

Allegations about sexual misconduct by prominent men in politics, entertainment, media and other industries have reverberated across the United States in recent months, drawing attention to issues of gender equality in the workplace and in broader American society. As 2017 comes to a close, here are 10 key findings about […] Read more »

17 striking findings from 2017

Pew Research Center studies a wide array of topics both in the U.S. and around the world, and every year we are struck by particular findings. Sometimes they mark a new milestone in public opinion; other times a sudden about-face. From an increase in Americans living without a spouse or […] Read more »