Unmarried Women Cast Deciding Votes in Virginia Election

On November 5, 2013, Terry McAuliffe won the gubernatorial election with the overwhelming support of Virginia’s unmarried women. Unmarried women, who gave McAuliffe two thirds of their votes, matching President Obama’s vote among this group, were decisive in the Democrat’s narrow victory over Republican Ken Cuccinelli.

While unmarried women turned out in the off-year election in smaller numbers than in 2012 and slightly below 2009, they supported McAuliffe in strong numbers. This is both a good early indicator for Democrats in 2014, but also an equally important warning sign. Democrats need these voters to win and that means turnout to vote. But in order to turn them out, Democrats must speak to the issues that matter to them most. CONT.

Stan Greenberg, James Carville, Erica Seifert & Page Gardner