Twitter doesn’t have pollsters running scared

Excuse the pun, but the polling world is all “atwitter” about a University of Indiana professor’s claim that the social media platform Twitter will “undermine the polling industry” and that analyzing social media conversations will put campaign pollsters “out of work.” …

Pushback from the polling world has been swift and pointed, largely focused on Rojas’ apparent overselling of his own research in the article. [cont.]

Steve Koczela (MassINC Polling Group), CommonWealth