The Gamble: High Rollers

“High Rollers” is a free eBook preview chapter from John Sides and Lynn Vavreck’s groundbreaking Fall 2013 book, The Gamble: Choice and Chance in the 2012 Presidential Election.

Picking up where the third chapter, “All In,” left off, “High Rollers” continues the dramatic story of the 2012 campaign into the summer. As Barack Obama and Mitt Romney began to face off directly, the contest was now down to two well financed and seasoned campaigners–“high rollers” playing the game of presidential politics at the highest level and putting everything on the table. With the race close in the polls, Obama and Romney began to place big and sometimes risky bets to change the dynamics of the race and establish a substantial lead. [cont.]

Princeton University Press