Hispanic Voters: Rethinking the Faith & Family Paradigm

Republicans have become fond of saying in various forms: Hispanic voters should be with us because of our shared social values, or, we are the party of faith and family which are important to Hispanic voters.

In our Hispanic voter focus groups, the value of family was center stage. It was one of the defining variables that differentiate Anglo values from Hispanic values. …

But, our focus group participants are perplexed when we ask if they feel Republicans are more likely to share their values of faith and family. They are perplexed because they do not see either party as having cornered the market on faith or family. [cont.]

Nicole McCleskey, Public Opinion Strategies