About That Terrible GOP Brand …

I certainly agree with pollster Andrew Kohut’s overall assessment of the Republican Party’s image and positioning problems in his March 24 Washington Post piece. I, too, have written about the GOP’s problems.

But in the piece, Kohut compares the GOP’s current position to the Democrats’ “in the late 1960s and early 1970s,” when the Democratic Party became known as the party of “acid, abortion and amnesty.” …

Yes, Democrats lost the presidential race narrowly in 1968 and by a huge margin four years later, but the 1972 defeat had more to do with the party’s nominee than anything else.

I know this next point will shock some, but here it is: Politics is not only about the presidency. [cont.]

Stuart Rothenberg

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